Process templates

Customer Complaint Process Template

Customers leave when complaints are not answered quickly and consistently. This template brings logging, the first reply, root cause analysis and the justified/unjustified decision into one flow.

Free. Lanes, steps and approvers come ready; you can change everything.

Process flow

Each row is a role (swimlane); steps run left to right.

Customer service1 · StartLog the complaint2 · StepSend the first reply (24h)6 · StepInform the customer
Responsible team3 · StepFind the root cause5 · StepCorrective action
Quality4 · DecisionIs it justified?7 · EndClose and record

Step by step

  1. Log the complaint

    Who: Customer service · Start

    Checklist:

    • Customer details taken
    • Evidence attached
  2. Send the first reply (24h)

    Who: Customer service

  3. Find the root cause

    Who: Responsible team

  4. Is it justified?

    Who: Quality · Decision

    Decision:

    • Justified → Step 5: Corrective action
    • Not justified → Step 6: Inform the customer
  5. Corrective action

    Who: Responsible team · Approver: Quality

  6. Inform the customer

    Who: Customer service

  7. Close and record

    Who: Quality · End

Who does what? (RACI summary)

R: responsible · A: approves

StepCustomer serviceResponsible teamQuality
Log the complaintR
Send the first reply (24h)R
Find the root causeR
Is it justified?R
Corrective actionRA
Inform the customerR
Close and recordR

Build your own matrix: free RACI matrix generator →

When to use it

  • You run ISO 9001 or a similar quality system
  • Nobody knows who is holding a complaint
  • You want fewer repeat complaints

Tips

  • Make evidence and photos a required check in the first step.
  • Let quality approve the corrective action.
  • Track open complaints by date on the roadmap.

Run the process with your team on one map

Open the template, give each step an owner and a date, and send it to your field team as step-by-step instructions and QR labels.